0302 Business Metrics

Part of the Business Processes Section of the CEA Curriculum


Knowing how you are doing depends upon being able measure it.  In addition, as Peter Druker has observed, “if you can’t measure it, you can’t manage it.”  This section focuses on effective metrics for measuring business progress against objectives. Using both accounting and non-accounting data, managers can construct “Key Performance Indicators”  ( KPI’s ) that provide a reliable reflection of the health of a business.

We also explore the cost of measurement versus the effectiveness and efficacy of measurement. Not only must a business know what to measure, but it has to create feedback loops and alarms to assure that what is measured relates to actions.


Learning Objectives:

After completing this course, you will be able to:

  • Explain the importance of a KPI
  • Implement the SMART metric system
  • List the four metric perspectives
  • Design a balanced score card
  • List the characteristics of long lived companies

Course Curriculum

Understanding Business Metrics 00:10:00
Metrics to Be Aware Of 00:10:00
The Balanced Score Card 00:14:00
Key Performance Indicators – KPIs 00:08:00
Internal Business Systems 00:16:00
KPI Examples 00:07:00
KPI Management 00:09:00
KPI Usage 00:14:00
Best Practices Interfaces 00:11:00

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  • Price Options +
  • 1 year
  • Course Certificate
  • Program Level: Fundamentals/Beginner

    151 minutes | CPE = 3 unit

    Field of Study: Management Advisory Services

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